LinkedIn Profile System
The LinkedIn Profile System is AuthorityLayer's done-for-you profile service for B2B service founders who want their LinkedIn profile to clearly communicate who they are, what they do, and where people should go next.
Instead of improving one section at a time, the LinkedIn Profile System brings the writing, custom visual design, profile structure, and path to the business together into one connected profile.
What Is the LinkedIn Profile System?
The LinkedIn Profile System is a complete LinkedIn profile rewrite and redesign built around the founder and their business.
AuthorityLayer looks at the profile as a whole rather than treating the headline, About section, Experience, banner, Featured section, and other profile elements as separate pieces.
Each part is built to support the same goal: making it easier for the right person to understand the founder, understand the business, and know what to do next.
What's Included?
The LinkedIn Profile System includes:
- Profile positioning and messaging
- Headline rewrite
- About section rewrite
- Relevant Experience content
- Profile photo review
- Custom LinkedIn banner
- Custom Featured card
- Overall profile structure and presentation
- Two rounds of revisions
- Access to the AuthorityLayer client workspace
The custom visual assets are designed specifically around the founder and their business so the writing and visuals feel intentional and connected.
Who Is the LinkedIn Profile System For?
The LinkedIn Profile System is built primarily for B2B service founders.
That includes founders of consultancies, agencies, professional services firms, and other service-based businesses where the founder's reputation and expertise are closely connected to the company.
It is especially useful for founders whose LinkedIn profile no longer reflects the business they are building, the work they do, or the way they want to be understood.
What Does the System Help Clarify?
A strong LinkedIn profile should make three things clear:
- Who are you?
- Your role, perspective, and the way you should be understood professionally.
- What do you do?
- The work you do, the business you are building, and the value you provide.
- Where should I go next?
- The next step someone should take if they want to learn more about you or your business.
The LinkedIn Profile System is built around making those answers clear throughout the profile.
How Does the Process Work?
The process starts after you get started with AuthorityLayer.
You receive access to your AuthorityLayer client workspace, where you complete your intake and provide the information needed for your LinkedIn Profile System.
AuthorityLayer then works across the writing, positioning, custom visual design, and structure of the profile so the pieces support each other.
When work is ready for you, your client workspace gives you one place to access project information and review your deliverables.
You then provide feedback, and the LinkedIn Profile System includes two rounds of revisions so the work can be refined before completion.
Your AuthorityLayer Client Workspace
Every LinkedIn Profile System client receives access to a private AuthorityLayer client workspace.
The workspace is where you complete your intake, access information connected to your project, review your deliverables, and manage your account information.
It keeps the main parts of the project in one place instead of spreading the experience across disconnected emails and files.
Existing clients can sign in at: app.authoritylayer.com/login
What Makes the Design Custom?
The visual elements are not generic templates added to the profile after the writing is finished.
The LinkedIn banner and Featured card are designed specifically around the founder, their business, and the action the profile should support.
The design is built to work with the writing and positioning so the profile feels intentional and connected from one section to the next.
How Is This Different From LinkedIn Profile Optimization?
LinkedIn profile optimization often focuses on isolated improvements such as keywords, a stronger headline, or changes to an About section.
The LinkedIn Profile System takes a broader approach.
AuthorityLayer considers the messaging, writing, custom visual design, profile structure, and path to the business together.
The goal is not simply to optimize individual fields. The goal is to build a profile where each part has a reason for being there and contributes to how the founder and their business are understood.
What Do You Receive?
At the end of the process, you receive the completed writing and custom visual assets for your LinkedIn profile, along with the direction needed to put the system in place.
That includes the profile copy created for the relevant sections and the custom-designed visual assets built for your profile.
The result is a profile designed to make it easier for someone visiting your LinkedIn to understand who you are, what you do, and where they should go next.
How Much Does the LinkedIn Profile System Cost?
The LinkedIn Profile System is $247.
The service includes the profile writing, custom visual design, profile structure, profile photo review, access to the AuthorityLayer client workspace, and two rounds of revisions.
Who Created the LinkedIn Profile System?
The LinkedIn Profile System is the core product of AuthorityLayerâ„¢, operated by AuthorityLayer LLC.
AuthorityLayer builds LinkedIn profiles for B2B service founders by bringing writing, custom visual design, positioning, profile structure, and the client delivery experience together into one connected system.
For more information about the company, visit What Is AuthorityLayer?
Frequently Asked Questions
Build Your LinkedIn Profile System
Your LinkedIn profile should make it easier for people to understand who you are, what you do, and where to go next.